Do you want to improve your organisation’s media coverage?
Charities are increasingly trying to decolonise their storytelling, finding more ethical ways to communicate their messaging through language, imagery and video. But has the media caught up with the sector? And should charities compromise their principles in order to secure media coverage? Henry Roberts explores these questions and more in our new report.
Elon Musk’s transformation of Twitter into X has left many NGOs confused and dismayed. Melissa Ezechukwu, a digital strategist and IBT trustee, writes about how X’s algorithm disadvantages NGOs trying to reach their audience.
IBT attended the Labour Party conference in Liverpool last week, where we met Ministers from the Department for Culture, Media and Sport (DCMS) and urged them to back our Public Service Broadcasters (PSBs) and reinforce their obligations to international coverage.
This month we’ll hear from three media outlets that specialise in original and investigative journalism. We’ll hear what kind of stories they are looking for and what the opportunities are for collaborating with them on investigations.
IBT encourages NGOs to work with the media. But the two sectors are not always aligned. This report examines the media's stance on decolonisation. The report interrogates areas of divergence between the media and the charity sector before offering solutions forward.
As the media landscape continues to change rapidly and radically, we are calling for significant changes to how the PSM providers approach international content.
Oxfam
IBT Member
The International Broadcasting Trust works with the media to ensure that UK audiences remain engaged with global issues.
Ben Rayner
Executive Producer, Al Jazeera English