We help our members to work more effectively with the media

Do you want to improve your organisation’s media coverage?

What We Achieved Last Year

Latest posts

Is the BBC meeting its international news remit – and why should we care?
April 27, 2026

Is the BBC meeting its international news remit – and why should we care?

IBT’s latest research, looking in detail at the content of TV’s flagship news bulletins, has revealed an alarming decline in the quantity and range of international stories, with serious implications for international NGOs wishing to use television to reach mainstream audiences. Professor Martin Scott, one of the report authors, explains.

Six key truths about co-creation
Peace Starts Here team at Peace Connect in Nairobi
March 16, 2026

Six key truths about co-creation

Many NGOs from the Global North are starting to embrace co-creation as a way of shifting power back to communities. But, as Ruth Mileham from Peace Direct writes, there is no one-size-fits-all model of co-creation. Co-creation requires embracing discomfort, uncertainty and, ultimately, human connection.

Why Sudan needs to be in the media spotlight
February 09, 2026

Why Sudan needs to be in the media spotlight

As we approach April 15, the three-year anniversary of the Sudanese civil war, there is a desire among journalists to tell more stories about Sudan. Yet reporting on the conflict remains profoundly difficult. A recent meeting of politicians, NGOs and journalists, convened by IBT, explored those challenges and highlighted ways we can keep a spotlight on Sudan despite them. 

Find Out More
May 20, 2026

Briefing with Global Eye

We’re delighted that we will be joined for this briefing by Liz Gibbons, Executive Editor of the new weekly BBC2 international current affairs show, Global Eye. The programme showcases the best of the World Service’s reporting for UK audiences. It’s the first time that the World Service has made a programme specifically aimed at UK audiences. The show is broadcast at 7pm every Monday, and features reports from different parts of the world, with a strong focus on investigative journalism.

Recent Reports

Behind the Headlines – How UK Broadcasters Report the World
May 05, 2026

Behind the Headlines – How UK Broadcasters Report the World

In this report, we sought to answer this question by analysing leading UK broadcasters’ international news coverage on their flagship television news programmes, bulletins, social media feeds, and dedicated apps. Data collection took place across two non-consecutive weeks in January and February 2026. The findings are compared with our previous studies from 2009 and 2016 - and an earlier study, which dates back to 1975.

Behind the Screen – How streaming is changing public service media
July 22, 2025

Behind the Screen – How streaming is changing public service media

This study aims to evaluate the effectiveness of the UK’s Public Service Broadcasters (PSBs) in covering global events through current affairs and other factual programmes on television channels. To achieve this, we analysed the volume, originality, scheduling, genre, and geographic focus of international (non-news) factual programmes broadcast on the main seven UK public service channels – BBC One, BBC Two, BBC Three, BBC Four, ITV 1, Channel 4 and Channel 5 – in 2023 and 2024.

Small World – International factual programming on public service channels
April 02, 2025

Small World – International factual programming on public service channels

This study aims to evaluate the effectiveness of the UK’s Public Service Broadcasters (PSBs) in covering global events through current affairs and other factual programmes on television channels. To achieve this, we analysed the volume, originality, scheduling, genre, and geographic focus of international (non-news) factual programmes broadcast on the main seven UK public service channels – BBC One, BBC Two, BBC Three, BBC Four, ITV 1, Channel 4 and Channel 5 – in 2023 and 2024.

Become a Member

“IBT is brilliantly effective in offering high level access and practical insight.”

Oxfam
IBT Member

The International Broadcasting Trust works with the media to ensure that UK audiences remain engaged with global issues.

Our Members

See our full list of members

“Talking to IBT members is a very useful two way process”

Ben Rayner
Executive Producer, Al Jazeera English