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Latest posts

New Report: Decolonisation – the media challenge
November 18, 2024

New Report: Decolonisation – the media challenge

Charities are increasingly trying to decolonise their storytelling, finding more ethical ways to communicate their messaging through language, imagery and video. But has the media caught up with the sector? And should charities compromise their principles in order to secure media coverage? Henry Roberts explores these questions and more in our new report. 

Charities are falling out of love with X
October 22, 2024

Charities are falling out of love with X

Elon Musk’s transformation of Twitter into X has left many NGOs confused and dismayed. Melissa Ezechukwu, a digital strategist and IBT trustee, writes about how X’s algorithm disadvantages NGOs trying to reach their audience.

The battle for the future of public service media – a view from the Labour Party conference
October 01, 2024

The battle for the future of public service media – a view from the Labour Party conference

IBT attended the Labour Party conference in Liverpool last week, where we met Ministers from the Department for Culture, Media and Sport (DCMS) and urged them to back our Public Service Broadcasters (PSBs) and reinforce their obligations to international coverage.

Find Out More
January 22, 2025

Briefing on investigative journalism

This month we’ll hear from three media outlets that specialise in original and investigative journalism. We’ll hear what kind of stories they are looking for and what the opportunities are for collaborating with them on investigations.

Recent Reports

Decolonisation – the media challenge
December 03, 2024

Decolonisation – the media challenge

IBT encourages NGOs to work with the media. But the two sectors are not always aligned. This report examines the media's stance on decolonisation. The report interrogates areas of divergence between the media and the charity sector before offering solutions forward. 

Fighting for Space: International content and the future of public service media in a digital-first era
November 28, 2023

Fighting for Space: International content and the future of public service media in a digital-first era

As the media landscape continues to change rapidly and radically, we are calling for significant changes to how the PSM providers approach international content. 

TikTok: A Guide for Charities
WaterAid staff recording a TikTok video.
February 23, 2023

TikTok: A Guide for Charities

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The International Broadcasting Trust works with the media to ensure that UK audiences remain engaged with global issues.

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