Reports

Small World – International factual programming on public service channels

This study aims to evaluate the effectiveness of the UK’s Public Service Broadcasters (PSBs) in covering global events through current affairs and other factual programmes on television channels. To achieve this, we analysed the volume, originality, scheduling, genre, and geographic focus of international (non-news) factual programmes broadcast on the main seven UK public service channels – BBC One, BBC Two, BBC Three, BBC Four, ITV 1, Channel 4 and Channel 5 – in 2023 and 2024.

Decolonisation – the media challenge

IBT encourages NGOs to work with the media. But the two sectors are not always aligned. This report examines the media's stance on decolonisation. The report interrogates areas of divergence between the media and the charity sector before offering solutions forward. 

Fighting for Space: International content and the future of public service media in a digital-first era

As the media landscape continues to change rapidly and radically, we are calling for significant changes to how the PSM providers approach international content. 

TikTok: A Guide for Charities

Charity Campaigning: Where Next?

Our report shares lessons learnt from campaigners and social media experts about finding the right message, campaigning on social media, utilising the media and campaigning collaboratively. We also explore the current campaigning landscape.

The Media: Where Next?

In this report, we track the changes that have taken place in the media landscape as a result of the COVID-19 pandemic and Black Lives Matter movement, and identify how INGOs can take advantage of them to engage more effectively with a range of audiences.